Event Production
Live events that run on time, on cue, and without technical surprises.
Show calling, technical direction, and audio, video, lighting and broadcast production for conferences, galas and corporate events. More than 20 years at the console.
Events we've produced
Brands & conferences
- Nike
- Intel
- Adidas
- Databricks CKO
- Zoomtopia
- Ray Summit
- ADA Convention West
- Carbon Summit
- ARIVAL
- IAEA
- AgTech
- College of Idaho
- BSU OnRamp
- PeDRA
- Chiesi
- Eton Pharmaceuticals
- Eli Lilly and Company
- National Psoriasis Foundation
- Palvella Therapeutics
- ELCP WISE
- Alera Wellbeing
- Diabetes Alliance
- NPRC
- NHP Models for SIDS
- Annual Estate Planning Summit
- AIDS Symposium
- Latino Health Equity
Galas & community events
- ACLU Liberty Dinner
- Oregon Food Bank
- Ronald McDonald House
- Rose Festival Auction
- Basic Rights Oregon
- PRIDE Foundation
- Embassy Children’s Gala
- Latino Network Noche Bella
- Street Trust Alice Awards
- International School Gala
- Narcolepsy Conference
- Elevate Conference
- SMART Alphabet Ball
- OES Gala
- Nines HBF Gala
- GlamHer Under the Sea
- Ride Connection
- NxNE Community Dinner
- CHAPlandia
- QCenter SHINE
- Salud
- Friends of Baseball
- NAYA
- WaterWatch
- Pixie Party
- BRM Holiday Party
- SNO Annual
- Children’s Institute
- APANO
- Desire on Fire
- CRISP Game Changers
- SW Autism
- RHS
- BDI
And many more.
Why work with us
Event production requires clear leadership between planning and technical execution. We work alongside your planning team, venue, and AV partners to align logistics, build a clean run of show, and coordinate technical operations before and during the event. From load-in to show call to load-out, we keep communication tight and production organized so the event runs on time, on plan, on budget, and without any technical surprises.
What we handle
One production lead from planning through strike.
Production Management & Show Calling
Run of show, cue sheets, rehearsals, and a show caller on headset keeping every segment on time.
Audio, Video & Streaming
Sound, video, lighting and live streaming for in-person, hybrid and virtual audiences.
Onsite Technical Direction
One point of contact onsite who coordinates the AV team, venue staff and vendors from load-in to load-out.
How we work
- Discovery. We start with your goals, venue, audience and budget, and tell you what level of production the event needs.
- Planning. We build the run of show, cue sheets and technical specs, and coordinate with the AV provider and venue so everyone works from the same document.
- Rehearsal. We run tech checks and rehearsals with presenters, so walk-ins, transitions and media cues are tested before doors open.
- Show call. On show day we show call, keeping each segment on time, and solve technical issues before the audience notices.
- Strike. We manage load-out with the crew and venue and close out with your vendors.
Not sure how much production support you need? Compare our packages, from day-of show calling to full production management.
FAQs
What does a show caller do on event day?
The show caller runs the program from headset. They call every audio, video, lighting and stage cue, keep each segment on time, and adjust when a speaker runs long or a video won’t play. The crew and the venue take direction from one person.
What is the difference between an event planner and an event producer?
A planner handles the venue, vendors, catering, budget and guest experience. A producer handles the technical and creative execution: AV, staging, lighting, streaming and show flow. Tree-Fan Events does both. If you already have a planner, we work alongside them. If you don’t, we can cover planning too.
How much does event production cost?
It depends on the size of the event, the format (in person, hybrid or virtual), the technical requirements and the number of show days. Start with a free 20-minute call and we’ll give you a realistic budget range.
Do you work with the venue's in-house AV team?
Yes. Most venues have in-house AV or a preferred provider. We coordinate with them from the first planning call through strike, so the run of show, cue sheets and technical specs are the same for everyone.
Can AI improve event production?
Yes. On the production side, AI helps with run of show drafts, cue sheet updates, transcription, captioning and post-event reporting. We use it to speed up prep, and every cue still goes through our review process and a final check by a person before show day. For AI workflows across your whole team, see our AI Services.
